Food & Beverage.
Torched
The Torched Dining experience at W Hollywood fueled the senses with tableside dishes finished by flame, creating an atmosphere that’s both dramatic and indulgent. Guests enjoy elevated cuisine on the rooftop, where the city backdrop serves as a key ingredient, bringing vibrant flavors and visual flair to every course.
Holiday Bar
Step into a winter wonderland at SLS Beverly Hills, where the magic of the season meets the glamour of Los Angeles. Nestled at the crossroads of West Hollywood and Beverly Hills, this exclusive pop-up bar invites guests to indulge in handcrafted holiday cocktails and a dazzling festive atmosphere.
Events.
Frieze with Mash Gallery
During Frieze Los Angeles, W Hollywood’s rooftop transforms into a dynamic gallery in collaboration with MASH Gallery. Guests are invited to experience contemporary art surrounded by sweeping city views, where bold works and creative expression meet the vibrant pulse of Hollywood. The evening blends culture, cocktails, and conversation—celebrating the intersection of art, fashion, and design at the heart of Frieze week.
Serve
An electrifying rooftop drag show featuring iconic queens from RuPaul’s Drag Race. Set against panoramic city views, the night combined fierce performances, vibrant energy, and high-fashion glamour. Guests enjoyed crafted cocktails, danced under the stars, and experienced a dazzling celebration of self-expression and pride.
Pop-Ups.
48 Hours was conceived to offer everything one might need to make the most of two nights in Los Angeles—an idea inspired by the average guest stay at W Hollywood. Designed as a dynamic product incubator, the concept provided prime shelf space for emerging brands, blending retail innovation with hospitality. Guests and travelers were invited to engage directly with the products, offering real-time feedback that shaped the next wave of retail product.
48 Hours
DayDream Fitness Club
Born out of the need to reimagine wellness during the pandemic, DDFC transformed outdoor space into a vibrant open-air fitness destination. Created in response to COVID-19 restrictions, the rooftop evolved into a sanctuary where movement, music, and fresh air came together safely.
Panels.
Queer Me Out is a bold speaker series celebrating LGBTQ+ voices shaping culture, art, and innovation. W Hollywood hosted casting director Joe Lorzeno to bring together thought leaders, creators, and community advocates for a dynamic conversation on being queer in Hollywood. Reflecting W’s commitment to diversity and self-expression, Queer Me Out amplifies queer perspectives while fostering connection and creativity.
Queer Me Out
What She Said
What She Said at W Hollywood, featuring Ava DuVernay, was an inspiring evening celebrating the vision and impact of one of Hollywood’s most influential storytellers. DuVernay shared insights into her creative process, leadership in film, and commitment to amplifying underrepresented voices, offering a rare glimpse into the mind behind some of cinema’s most powerful narratives.